top of page

Gabby Hoefer

User Researcher on the CIO Design Team at IBM, 
passionate about creating innovative user experiences.

@IBM

​

MY PROCESS

A flexible overview of the steps I take to design human-centered products

Understand

Understand the problem, user personas, use cases

Research

Analyze competitors, examine trends

Ideate

Whiteboard ideas, draw wireframes, assess, redraw

Design

Create prototypes, build experience and interactions

Evaluate

Usability testing, implement changes based on feedback

FEATURED PROJECTS

Facebook

While interning at Facebook, I designed and user-tested various layouts to increase exposure to newly released apps and games in the Oculus Store.

Skills: UX Design, Product Design, Strategy

FB Screens.png
Work
use this (2) (4).png

Passage

Developing an all-new hotel management solution to alleviate the stress of check in, keycard mismanagement and save precious time in emergency situations.

Skills: UX Design, UX Research, Product Design, Data Analyst

OYHLJ11.png

vSocial

Building a Virtual Reality Learning Environment to help educate students with Autism from the comfort and safety of their own home. 

Skills: Virtual Reality Development, Cybersecurity, UX Research

White Plume Technologies

While interning at White Plume, I designed an electronic health record (EHR) to streamline medical documentation and improve doctor-patient relationships.

Skills: Virtual Reality Development, Cybersecurity, UX Research

OZI9ES1.png

Voya Financial

As an Experience Design intern at Voya, I redesigned their main website to establish trust and motivation throughout the retirement process of over 14 million users.

Skills: User Experience Research and Design

voya.png

Hi, I'm Gabby

I'm a User Researcher on the CIO Design Team at IBM.

I work on the CIO Design Team, where I research solutions to help global teams work better together. I've just graduated with my Master's in Computer Science from Brown University. For more details, see my full resume. 

If I'm not working at the computer, you can find me playing with my bunny or flying to a new city. I love trying new things and exploring new restaurants. 

Follow me around

Fun fact: Dribbble is my favorite way to stalk people.

  • Dribbble
  • LinkedIn
  • Medium
  • Github
  • Vimeo

Dribbble

LinkedIn

Medium

Github

Behance

Contact

IN THE NEWS

July 2021

samsungnews.png

Caring for Our Communities: 2021 Intern Day of Service

Samsung’s Summer interns describe how they give back to their local communities.

samsunglogo.jpeg

Alana Gomez-Solis

Samsung Newsroom

Sept 2019

Phi Kappa Phi Honor Society

Hoefer Earns Phi Kappa Phi Love of Learning Award

Hoefer receives award to fund graduate studies at Brown University.

7lMaOS3-.jpg

Sean Flynt

Samford University

Nov 2018

SURF-Samford.jpg

Samford Students Present at SoCon Undergraduate Research Forum

Samford Undergraduates travel to South Carolina to present their research.

7lMaOS3-.jpg

Bill Nunnelly

Samford University

Aug 2018

EECS-group.jpg

MU Researchers working on groundbreaking VR Classroom

Researchers develop vSocial, a VRLE for students on the Autism spectrum.

download.png

Ryan Owens

University of Missouri

OTHER WORK

Going so soon?

Let's keep in touch! Send me an email below so we can connect. 

bottom of page